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The Entity Advantage Rewards Plan is on fire. Our exciting growth over the past three months has absolutely been amazing. In July, we welcomed over 70 new Advantage members into the company and our best estimates for August exceed an additional 100 new members.
I would have to say that the most exciting news of all is that many of you are inviting your friends to join us. You are seeing the Advantages that Entity provides to its members and your inviting others to come experience the benefits.
Currently 20 Advantage members are receiving product credits, we have given out 20 Entity Tote Bags to members who have enrolled two people and 12 people have earned $160 in free product in our Fast Start program.
For each person you invite into the business, you will receive a commission on the products they order, just as long as you are both active in the business. (Active means you order a minimum of $30.00 each month). Over time, after inviting several people to experience the Entity Advantage, the product you use each month could literally be free based on the amount of commission you earn.
Another exciting development this month is our introduction of four new products. Perfect Curve Sticks, Corrective Sculpting forms and three new files: Retoucher, Reducer and Detailer are sure to make your life easier each and every day.
Finally, we are introducing several new Advantage Benefits at the Premiere Show in Orlando on August 27 and 28. If you’re at the show, visit us in booth number 4909.
We will be officially kicking off our Entity Advantage Rewards Plan during two separate live presentations on Sunday, August 27 and Monday, August 28 in Room 330B from 2:00-3:30 p.m. each day. If you plan on coming to the show we hope you will join us.
As the official program states, come see the company that is revolutionizing the industry! Hope to see you soon.
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What happens when your friend can’t attend the next Advantage meeting, but they’re ready to become a member now? Or what if you know nail artists who want to join, but an Advantage meeting is not scheduled in your area?

Advantage online registration is your solution. In the ‘Join Us’ section of entitybeauty.com, find the pink Advantage button. New members who are ready to ‘JOIN NOW’ can quickly and conveniently sign up for Advantage Rewards online when they select this button.
To begin registration, a new member must first provide a sponsor’s Advantage number. This identifies which team the new member is a part of – and enables the sponsor of the team (hopefully you!), to earn commissions on sales. You received your five-digit Advantage number when you first became a member.
After entering their sponsor’s Advantage number, the new member completes their Advantage registration online by agreeing to the terms of membership and purchasing their starter kit – which will be delivered right to their door! An email is immediately sent welcoming the new member to Advantage Rewards, and they can start shopping at once using their 10% Advantage discount. The sponsor identified also receives an email congratulating them on their new member.
So next time you have a friend that wants to join now, simply provide them with your Advantage number and direct them to the pink button on the Entity Beauty website. Building your team can’t be easier and more convenient than this!
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by Stu Ludlow, Eastern Regional Sales Vice-President
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It’s always nice to be the bearer of good news and the good news is that we are experiencing some really great team building activity from members. Read these incredible stories:
Host your own Advantage Meeting
Jennifer Lambert is a good friend of Entity Beauty, attending Studio and several Advantage Trainings. She competed for Entity in Las Vegas and has sponsored several new members. Jennifer and Dena Wright, her salon owner and sponsor, recruited and hosted the first ever Advantage Meeting in their own salon, with 21 people in attendance. Their successful meeting triggered a full blown mailing to all nail artists within three counties of Youngstown, Ohio for a September 17 Advantage meeting. They are on a roll to say the least!
Marie Reed lives in the small town of Columbus, Nebraska and joined Entity over the phone since there was no meeting close by. She loves Entity products and was planning to attend Advantage training four hours away in Kansas City, but then re-considered. Not only would travel be expensive, but it would also mean time away from her kids and family. So Marie took the bull by the horns and asked, “Would you bring the training to Columbus if I got 20 people to attend?” We said, “You bet Marie, we’ll be there.” To date, Marie has over 20 people coming to her meeting. She will immediately receive a Fast Start bonus worth $160 in Entity Beauty products. And best of all she won’t drive four hours and miss dinner with her kids. Way to go Marie!
Ask your regional representative for help and advice on hosting your own Advantage meeting.
Join forces with other Advantage members
Janna Jahr and Kerry Kortbein joined forces in July to host a totally member driven Advantage Meeting in La Crosse, WI. All ten attendees became new Advantage members. Now they have set their sights on a bigger market and will be hosting a meeting in Madison, Wisconsin on September 25. They committed to sending out hundreds of invitations and expect a sizable turn out. But this is only the beginning for these two - they are looking into building their team in other major markets within Wisconsin and even neighboring states.
Joining forces with other Advantage members is fun, rewarding, saves time and allows you to leverage each other’s strengths.
Be creative
Advantage members Rachel Lawrence, Nyree Matthews and Carol Turner are planning an event in Rockford, Illinois on September 24 with two goals in mind. First a charitable nail competition and silent auction for ‘Nail Techs Helping Children’, a non-profit organization they founded. And because they have a passion for helping others, they will also invite participants to attend an Advantage Meeting during and after the event to help connect nail artists in their area to the benefits of the Entity Advantage Reward Plan.
Entity Beauty is here to empower your passions – be creative in your approach to building your team!
Let us help you!
We are learning a lot from our members, many who are being proactive, creative and experiencing much success. Don’t hesitate to contact your Entity regional vice president or other Advantage members to develop a plan of action for building your team.
T.E.A.M.
Together Everyone Accomplishes More
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Orlando, Florida
at the Premiere Show |
Sunday, August 27 and Monday, August 28 in Room 330B from 2:00-3:30 p.m. |
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| San Antonio, Texas |
Monday, Sept. 11 |
| Columbus, Nebraska |
Sunday, Sept. 17 |
| Youngstown, Ohio |
Sunday, Sept. 17 |
| Cleveland, Ohio |
Monday, Sept. 18 |
| Omaha, Nebraska |
Monday, Sept. 18 |
| Rockford, Illinois |
Sunday, Sept. 24 |
| Gilbert, Arizona |
Sunday, Sept. 24 |
| St. Louis, Missouri |
Sunday, Sept. 24 |
| Kansas City, Missouri |
Monday, Sept. 25 |
| Madison, Wisconsin |
Monday, Sept. 25 |
| Phoenix, Arizona |
Monday, Sept. 25 |
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| San Antonio, Texas |
Monday, Sept. 11 |
| Columbus, Nebraska |
Sunday, Sept. 17 |
| Youngstown, Ohio |
Sunday, Sept. 17 |
| Cleveland, Ohio |
Monday, Sept. 18 |
| Omaha, Nebraska |
Monday, Sept. 18 |
| Rockford, Illinois |
Sunday, Sept. 24 |
| Gilbert, Arizona |
Sunday, Sept. 24 |
| St. Louis, Missouri |
Sunday, Sept. 24 |
| Kansas City, Missouri |
Monday, Sept. 25 |
| Madison, Wisconsin |
Monday, Sept. 25 |
| Phoenix, Arizona |
Monday, Sept. 25 |
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| Orlando, Florida |
November 12-13 |
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| Orlando, FL Premiere Show |
August 27-28 |
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ENTITYBEAUTY.COM
You have received this email because you are an ENTITY Advantage member.
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How can I become an Entity Educator or join the Competition Team?
Interviews are held at our two-day hands-on Entity Studio Training. You must attend one of these trainings to be considered. Please plan on filling out an application during event registration. Interviews will be held on the final evening and nail skills will be evaluated throughout the event.
Our next Entity Studio Training will be held November 12th & 13th in Orlando, FL. If you are interested in attending, reserve your ticket online now. Tickets are just $450 for Advantage Members and $500 for non-members.
Location: Marriott Orlando, 7499 Augusta National Drive, Orlando, FL 32822.
Reservations 800-380-6751. ENTITY rate: Ask for the Entity Beauty room block to receive special rate of $129 per night. Call from courtesy phone at Orlando International Airport for a complimentary Marriott shuttle.
What you get for your investment: One-on-one coaching from the industry leaders, and $300 in free ENTITY products and merchandise, including:
- Limited Edition Logo wear and accessories
- Custom Kit - Tote bag
- Couture Sculpting Brush
- Sculpting Liquid
- Sculpting Powders
- Sculpting Forms
- Custom Files
- Cuticle Oil
- Nail Primer
- Nail Dehydrator
- UV Top Coat
- Event only workbook
- New Product Samples
What you need to know: No models needed; you will work in pairs. Please come with all nails soaked off.
What you need to bring: Implements, table towels and terry towels, dampen dish and acetone or product remover.
Day One:
- Registration
- Establishing your benchmark nail
- Exploring Entity products
- Mastering product control
- How does he do that? Making competition style nails a reality.
Day Two:
- Discover French alternatives with Alisha Rimando.
- Bring it all together! Perfecting your art and refining it for the salon with Tom Bachik.
- I know how to do a great nail now how do I make great money? Accelerate your Salon Success with Kristi Valenzuela.
- Closing ceremony cocktail party- you don’t want to miss this!
Please feel free to contact me should you have any additional questions or needs. Remember space is limited so sign up today! Hope to see you there!
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