August 2006


 

New Entity Products available now!

Corrective Sculpting Forms for clients with difficult-to-fit nails (roll of 300)
$14.95 Advantage price $14.36

Three new files: Retoucher, Reducer and Detailer (each sold in 10-packs)
$14.95 each Advantage price $13.46 each

Perfect Curve Sculpting Tools help you create a perfect "C" curve every time (contains 6 assorted sizes)
$24.95 Advantage price $22.46

 


Leslie Randall, Education Director

As busy Nail Artists the reality of day-to-day life in a salon is that the hands that fill our books are not often the beautiful hands that fill the pages of our favorite trade magazine. But with Entity’s line of corrective products every hand can leave with picture perfect nails.

We all know that Nudité powders are a must have when creating the illusion of a beautifully long and perfectly colored nail plates, but how do we sculpt the perfect look using a sculpting form with a less-than-perfect fit? With Entity’s newest form, the Corrective Sculpting Form, we’ve made it easy. The form is double-sided and can be used on clients with flat or fan shaped natural nails. Or simply flip it around and use the other side to fit clients with pointed nails or high hyponychiums. No more pre-tailoring necessary. Just one more way Entity has made creating beautiful nails on even the most challenging clients a reality!

 
 


The Entity Advantage Rewards Plan is on fire. Our exciting growth over the past three months has absolutely been amazing. In July, we welcomed over 70 new Advantage members into the company and our best estimates for August exceed an additional 100 new members.

I would have to say that the most exciting news of all is that many of you are inviting your friends to join us. You are seeing the Advantages that Entity provides to its members and your inviting others to come experience the benefits.

Currently 20 Advantage members are receiving product credits, we have given out 20 Entity Tote Bags to members who have enrolled two people and 12 people have earned $160 in free product in our Fast Start program.

For each person you invite into the business, you will receive a commission on the products they order, just as long as you are both active in the business. (Active means you order a minimum of $30.00 each month). Over time, after inviting several people to experience the Entity Advantage, the product you use each month could literally be free based on the amount of commission you earn.

Another exciting development this month is our introduction of four new products. Perfect Curve Sticks, Corrective Sculpting forms and three new files: Retoucher, Reducer and Detailer are sure to make your life easier each and every day.

Finally, we are introducing several new Advantage Benefits at the Premiere Show in Orlando on August 27 and 28. If you’re at the show, visit us in booth number 4909.

We will be officially kicking off our Entity Advantage Rewards Plan during two separate live presentations on Sunday, August 27 and Monday, August 28 in Room 330B from 2:00-3:30 p.m. each day. If you plan on coming to the show we hope you will join us.

As the official program states, come see the company that is revolutionizing the industry! Hope to see you soon.

 
 

What happens when your friend can’t attend the next Advantage meeting, but they’re ready to become a member now? Or what if you know nail artists who want to join, but an Advantage meeting is not scheduled in your area?

Advantage online registration is your solution. In the ‘Join Us’ section of entitybeauty.com, find the pink Advantage button. New members who are ready to ‘JOIN NOW’ can quickly and conveniently sign up for Advantage Rewards online when they select this button.

To begin registration, a new member must first provide a sponsor’s Advantage number. This identifies which team the new member is a part of – and enables the sponsor of the team (hopefully you!), to earn commissions on sales. You received your five-digit Advantage number when you first became a member.

After entering their sponsor’s Advantage number, the new member completes their Advantage registration online by agreeing to the terms of membership and purchasing their starter kit – which will be delivered right to their door! An email is immediately sent welcoming the new member to Advantage Rewards, and they can start shopping at once using their 10% Advantage discount. The sponsor identified also receives an email congratulating them on their new member.

So next time you have a friend that wants to join now, simply provide them with your Advantage number and direct them to the pink button on the Entity Beauty website. Building your team can’t be easier and more convenient than this!

 


Congratulations
Welcoming new ENTITY Advantage members!

New Advantage Members

 
  Jessica Anderson
Marjorie Beers
Amy Beery
Patty Bingaman
Melinda Borrego
Tracy Bullis
Lyn Cushman
Alexandra Calderon
Zeta Campbell
Tabitha Carreon
Carmen Castaneda
Adriana Cervantes
Tina Ciesla
Jackie Cockrell
Tara Coté
Jessica Delahunty
Deann Elliott
Max Estrada
Sylvia Fernandez
Dawn Forenzo
Tiffanie Fowler
Nikole Friesner
Cheryl Gellise
Mickie Gray
Frida Gurgg
Brenda Honetcutt
Linda Houck
Melissa Kalico-Johnson
Pamela Klimek
Kerry Kortbein
Cheryl Krosschell
Jackie Larsen
Danelle Lawson
Patti McBride
Shana McGinnis-Dorsey
Linda Mckew
Maxine Meek
Graciela Mera
Dawn Merrill
Sara Meuser
Sherri Middaugh
Kelly Mihok
Nikki Mikesell
Connie Moss
Devon-Michelle Myers
Rebecca Myers
G. Myrhang
Melissa Noren
Jennifer Perdue
DeAnn Perzel
Delores Peshek
Trinity Peterson
Tina Quich
Marie Reed
Lenoa Roenbeck
Tammy Shores
Eli Smith
Christina Smith
Carina Sommers
Regina Stepneos
Ovid Stevens
Towanna Sykes
Leslie Timmons
Sydney Trotter
Colleen VanDurme
Renee Walls
Heather Weikert
Shannon Weissinger
Dena Wright
Jeanine Zagerman
Lynette Zieler
 
  Fast Start Reward Recipients  
 

Sharita Horton
Janna Jahr

Kerry Kortbein
Becky Fangmann
Bobbi Norton
 
  Sling Pack Winner  
  Kelly Mihok




 

Advantage Member Sharon Handy

Featured this month is Sharon Handy from Chicago who is taking full “advantage” of the benefits of being a member. Sharon’s art has benefited from attending Entity’s hands-on Studio and Advantage training programs. She has quickly turned her Entity product knowledge into a growing team by sponsoring five new members in the last two months. One of her team members invited four new members – one of whom invited four more new members!

Sharon is pictured receiving her Fast Start award from Stu Ludlow, Eastern Regional Sales Vice-President and Craig Fleming, Entity Beauty President & CEO. Sharon tells us why she has so enthusiastically embraced the Entity Advantage Reward Plan:

It started when I saw a beautiful picture of Entity nails in a magazine. I decided then to make the investment in Studio training, and I can honestly say the two-day workshop changed my career. I improved the look of my nails and my clients approved too! I was inspired to believe in myself because of the artistic and business skills I learned. I simply want to share this opportunity with others, and the Entity Advantage program gives me that chance. I would like to spark the careers of others in the same way mine has been!







    
  
by Stu Ludlow, Eastern Regional Sales Vice-President

It’s always nice to be the bearer of good news and the good news is that we are experiencing some really great team building activity from members. Read these incredible stories:

Host your own Advantage Meeting
Jennifer Lambert is a good friend of Entity Beauty, attending Studio and several Advantage Trainings. She competed for Entity in Las Vegas and has sponsored several new members. Jennifer and Dena Wright, her salon owner and sponsor, recruited and hosted the first ever Advantage Meeting in their own salon, with 21 people in attendance. Their successful meeting triggered a full blown mailing to all nail artists within three counties of Youngstown, Ohio for a September 17 Advantage meeting. They are on a roll to say the least!

Marie Reed lives in the small town of Columbus, Nebraska and joined Entity over the phone since there was no meeting close by. She loves Entity products and was planning to attend Advantage training four hours away in Kansas City, but then re-considered. Not only would travel be expensive, but it would also mean time away from her kids and family. So Marie took the bull by the horns and asked, “Would you bring the training to Columbus if I got 20 people to attend?” We said, “You bet Marie, we’ll be there.” To date, Marie has over 20 people coming to her meeting. She will immediately receive a Fast Start bonus worth $160 in Entity Beauty products. And best of all she won’t drive four hours and miss dinner with her kids. Way to go Marie!

Ask your regional representative for help and advice on hosting your own Advantage meeting.

Join forces with other Advantage members
Janna Jahr and Kerry Kortbein joined forces in July to host a totally member driven Advantage Meeting in La Crosse, WI. All ten attendees became new Advantage members. Now they have set their sights on a bigger market and will be hosting a meeting in Madison, Wisconsin on September 25. They committed to sending out hundreds of invitations and expect a sizable turn out. But this is only the beginning for these two - they are looking into building their team in other major markets within Wisconsin and even neighboring states.

Joining forces with other Advantage members is fun, rewarding, saves time and allows you to leverage each other’s strengths.

Be creative
Advantage members Rachel Lawrence, Nyree Matthews and Carol Turner are planning an event in Rockford, Illinois on September 24 with two goals in mind. First a charitable nail competition and silent auction for ‘Nail Techs Helping Children’, a non-profit organization they founded. And because they have a passion for helping others, they will also invite participants to attend an Advantage Meeting during and after the event to help connect nail artists in their area to the benefits of the Entity Advantage Reward Plan.

Entity Beauty is here to empower your passions – be creative in your approach to building your team!

Let us help you!
We are learning a lot from our members, many who are being proactive, creative and experiencing much success. Don’t hesitate to contact your Entity regional vice president or other Advantage members to develop a plan of action for building your team.

T.E.A.M.
Together Everyone Accomplishes More

 

 
 
Orlando, Florida
at the Premiere Show
Sunday, August 27 and Monday, August 28 in Room 330B from 2:00-3:30 p.m.
 
San Antonio, Texas Monday, Sept. 11
Columbus, Nebraska     Sunday, Sept. 17
Youngstown, Ohio     Sunday, Sept. 17
Cleveland, Ohio     Monday, Sept. 18
Omaha, Nebraska     Monday, Sept. 18
Rockford, Illinois     Sunday, Sept. 24
Gilbert, Arizona     Sunday, Sept. 24
St. Louis, Missouri     Sunday, Sept. 24
Kansas City, Missouri     Monday, Sept. 25
Madison, Wisconsin     Monday, Sept. 25
Phoenix, Arizona     Monday, Sept. 25
 
 
San Antonio, Texas Monday, Sept. 11
Columbus, Nebraska     Sunday, Sept. 17
Youngstown, Ohio     Sunday, Sept. 17
Cleveland, Ohio     Monday, Sept. 18
Omaha, Nebraska     Monday, Sept. 18
Rockford, Illinois     Sunday, Sept. 24
Gilbert, Arizona     Sunday, Sept. 24
St. Louis, Missouri     Sunday, Sept. 24
Kansas City, Missouri     Monday, Sept. 25
Madison, Wisconsin     Monday, Sept. 25
Phoenix, Arizona     Monday, Sept. 25
 
Orlando, Florida November 12-13
 
Orlando, FL Premiere Show   August 27-28
 
 
   
     

 

 


ENTITYBEAUTY.COM

You have received this email because you are an ENTITY Advantage member.

 

How can I become an Entity Educator or join the Competition Team?

Interviews are held at our two-day hands-on Entity Studio Training. You must attend one of these trainings to be considered. Please plan on filling out an application during event registration. Interviews will be held on the final evening and nail skills will be evaluated throughout the event.

Our next Entity Studio Training will be held November 12th & 13th in Orlando, FL. If you are interested in attending, reserve your ticket online now. Tickets are just $450 for Advantage Members and $500 for non-members.

Location: Marriott Orlando, 7499 Augusta National Drive, Orlando, FL 32822. Reservations 800-380-6751. ENTITY rate: Ask for the Entity Beauty room block to receive special rate of $129 per night. Call from courtesy phone at Orlando International Airport for a complimentary Marriott shuttle.

What you get for your investment: One-on-one coaching from the industry leaders, and $300 in free ENTITY products and merchandise, including:

  • Limited Edition Logo wear and accessories
  • Custom Kit - Tote bag
  • Couture Sculpting Brush
  • Sculpting Liquid
  • Sculpting Powders
  • Sculpting Forms
  • Custom Files
  • Cuticle Oil
  • Nail Primer
  • Nail Dehydrator
  • UV Top Coat
  • Event only workbook
  • New Product Samples

What you need to know: No models needed; you will work in pairs. Please come with all nails soaked off.

What you need to bring: Implements, table towels and terry towels, dampen dish and acetone or product remover.

Day One:
  • Registration
  • Establishing your benchmark nail
  • Exploring Entity products
  • Mastering product control
  • How does he do that? Making competition style nails a reality.
Day Two:
  • Discover French alternatives with Alisha Rimando.
  • Bring it all together! Perfecting your art and refining it for the salon with Tom Bachik.
  • I know how to do a great nail now how do I make great money? Accelerate your Salon Success with Kristi Valenzuela.
  • Closing ceremony cocktail party- you don’t want to miss this!

Please feel free to contact me should you have any additional questions or needs. Remember space is limited so sign up today! Hope to see you there!