by Stu Ludlow, Vice-President of Sales
 We are often asked, “What is your best selling product?” and although we have the most wonderful line of products available anywhere, I must tell you that our best selling product is opportunity.
Please don’t take this the wrong way. I would not want to be involved in any business that did not represent the best of the best products and I truly believe that at Entity Beauty, we are the best. I am told everyday that “nothing even comes close” to matching the quality in our Acrylic System and Nanovive skin care lines. Our co-founder’s, Tom Holcomb and Tom Bachik, made sure of this right from the beginning.
We remind our members at all training events that you can build a product line to a price or you can build them to a standard. We choose to build our products to a very high standard and yet, the Entity Beauty Advantage Rewards Plan is still the beat selling product we have to offer the beauty professional.
No other product we carry has the earnings potential of an Entity Team Builder. An Entity Team Builder sponsors new Advantage members into their Entity team. They encourage their team members to utilize all the rewards of Advantage membership – trying Entity’s innovative products, purchasing at 10% off, attending training as appropriate and encouraging them to use Entity’s practical business supports. By both growing their team and helping their team purchase more Entity products, they maximize their earning potential.
Now, after just eight short months since we launched Advantage Rewards plan, we have almost 2,000 Advantage members. Some of our most successful Team Builder’s are earning $200, $500 and more than $1,000 each month. After only eight months...just imagine what these Team Builders will be earning at eight years!
If you could see how many sponsored members you could recruit in a year and multiply that by how much money you receive from each one, each month, you can get a clearer picture of the earning potential. If by example, you recruited and sponsored 100 members and each of them earned you an average of only $2.50 in commission, you would be receiving $250 in cash and product credits each month. That may not sound like much but to some, but that is a great start to additional household income.
Let’s take that one step further, if you sponsored and recruited 500 new members and each of them earned you say $5.00, that’s $2,500! Each month! I won’t take you past here but I know of Team Builders that are planning on sponsoring even 1,000 members. You do the math... I’m sure you will agree that the Advantage Rewards Plan truly is the best product that we at Entity Beauty offer our members.
If you would like to learn more about the Advantage Rewards Plan Team Building opportunity, please contact your regional vice-president or myself and we will gladly assist you with all the tools and training you need to make this a dream come true. If not you, who? If not now, when?
Stay focused, stay positive and stay tuned, Stu
Member stories: More member Nanovive success stories
"In just one week my 90 year old grandmother saw a dramatic improvement to her hands – reduced age spots and wrinkles." Evidence like this has made Advantage Member Tara Cote a believer in Nanovive Skin Revival System. She is one of Entity’s top purchasers of the system.
How has Tara sold so much Nanovive? First, you can’t miss it when you visit her salon. Nanovive posters and signs are very visible, and the colorful counter display is prominently featured. (You can download Nanovive tabletop signs and other marketing tools free on your My Advantage page. And remember this month you receive three free posters when you order the Nanovive Counter Display).
"You can see the difference right away – you skin is noticeably more vibrant." Tara also leveraged the visible, immediate results of Nanovive by performing demonstrations to just one hand on her clients and other salon visitors. As a booth renter in a salon located in busy strip mall, she promotes this free treatment on days she is not as busy. Using a chalkboard placed on an easel on the sidewalk outside, she offers “free Nanovive skin revival treatments” and the experience convinces people off the street to purchase the system.
"Most people are buying all four Nanovive products because it works." The Glycolic Exfoliating Serum prepares skin for the Intense Skin Cream or Penetrating Lotion. And the Cuticle Rescue is specifically designed to help this delicate skin. Clients are buying Nanovive as gifts too.
The result? Retail sales that are adding up for Tara. And more satisfied customers that recognize they are in the hands of someone who is on the cutting edge of beauty care.
 Take this month's Advantage survey on new products!
Highlights from last month’s Trade Show survey:
92% attend a trade show at least once a year. The primary reasons you attended a trade show were (% is those who rated these reasons as a 9 or 10 out of 10):
72% Learn new professional skills
61% Find new products
59% Purchase products at a discount
55% Learn about manufacturers
48% Network with other professionals
When we asked you to rate professional development opportunities, you rated these the most valuable (% is those who rated these activities as a 9 or 10 out of 10):
92% Participating in a hands-on training event
59% Having a professional mentor
58% Receiving a monthly trade magazine
53% Receiving personal business coaching from a salon success coach
44% Attending a local networking event
42% Attending a beauty trade show
30% Watching an instructional DVD
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